Maddy Martin

Maddy Martin is Smith.ai's SVP of Growth. Over the last 15 years, Maddy has built her expertise and reputation in small-business communications, lead conversion, email marketing, partnerships, and SEO.

Articles by Maddy Martin

The Ultimate Guide to Lead Management for Small Businesses

April 21, 2025
The Ultimate Guide to Lead Management for Small Businesses
Explore the ultimate guide to lead management for small businesses in 2024. Boost conversions, speed up sales cycles, and more with strategic insights.
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Legal Automation in 2025 | The Expert Guide

April 21, 2025
Legal Automation in 2025 | The Expert Guide
Explore the transformative impact of legal automation in 2025. Discover strategies, technologies, and ethical insights to revolutionize your legal practice.
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AI and CX | How AI is Changing Customer Experience in 2025

April 21, 2025
AI and CX | How AI is Changing Customer Experience in 2025
Explore how AI revolutionizes customer experience by predicting needs, personalizing interactions, and improving satisfaction in 2025. Learn the business impact.
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Strategic vs. Tactical Thinking in Marketing: Best Practices

April 21, 2025
Strategic vs. Tactical Thinking in Marketing: Best Practices
Explore the vital differences between strategic and tactical marketing thinking. Discover best practices for achieving a balanced approach and driving business success.
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Best Way to Handle Incoming Calls When busy with a customer

April 21, 2025
Best Way to Handle Incoming Calls When busy with a customer
Learn the best strategies to handle incoming calls while aiding customers. Enhance service, reduce interruptions, and boost customer satisfaction efficiently.
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What's the best way to follow up with customers after a sale?

April 21, 2025
What's the best way to follow up with customers after a sale?
Learn the top 10 effective ways to follow up with customers post-sale. Boost loyalty and retention through strategic engagement and personalized outreach.
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Mastering Digital Customer Engagement: Strategies for Success

April 16, 2025
Mastering Digital Customer Engagement: Strategies for Success
Explore effective strategies for mastering digital customer engagement & building meaningful relationships through digital touchpoints. Propel your success!
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The Critical Role of Customer Relations in HVAC

April 16, 2025
The Critical Role of Customer Relations in HVAC
Discover proven strategies to enhance customer relations in HVAC, navigating seasonal demands, emergency protocols, and fostering lifelong client relationships.
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The Ultimate Guide to Proactive Customer Service

April 16, 2025
The Ultimate Guide to Proactive Customer Service
Discover proactive customer service essentials for 2025. Learn strategies to build trust, enhance loyalty, and improve operational efficiency for your business.
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13 Customer Service Metrics to Track in the AI Age

April 16, 2025
13 Customer Service Metrics to Track in the AI Age
Explore how AI transforms customer service, balancing automation with human interaction to boost engagement and efficiency in businesses.
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