Samir Sampat

Business development representatives, or BDRs, are an integral part of your organization. They drive growth, increase conversions, and build the business of your organization one opportunity at a time. These professionals are in high demand, and for good reason. You must take the time to train and upskill your team to keep them sharp and at the top of their game. That way, your business will stay at the top, too.

Customer service calls are an essential part of any business. They require focus, dedicated attention, and a commitment to coming to a resolution that works for everyone. That may include taking the time to figure out how to balance the art of communication with figuring out what your customers need. Fortunately, a few tips can go a long way in helping make sure that your customer service team is answering the call correctly, each and every time.

For reps to be successful, they need to have all the right tools and resources. One of those tools is the sales compensation strategy and bonus plan that you offer. Not only should this be goal-oriented and organized, but it also needs to be transparent so that your team knows what you have to offer. Sure, the office game room and flexible PTO policies are great, but give your sales team the incentive they want: a solid sales bonus plan.

Lead scoring was developed as a way to handle the influx of leads that businesses are seeing in light of the digital transformation. People now can become leads within a matter of seconds, which results in a massive number of potentials that need to be properly screened. Of course, when you’ve got thousands of leads, that becomes a process in and of itself.

Today, AI is becoming a part of everyday life in several ways. It has been around for decades in various forms and has been honed and improved with new technology over the years to deliver increasingly better performance. That has led to the development of tools like ChatGPT, a new AI chatbot from OpenAI that is getting a lot of attention and creating a whole new discussion about chatbots and just what they can do for business.

As technology has evolved, a new type of automation platform has come available to address the many problems of traditional automation and reliance on human IT teams. Low-code automation tools are readily available in several forms and allow business users to build their own applications without a dependency on IT teams or outsourced IT services.

In the world of AI, new developments are on the rise. That includes one of the newest and most well-known advancements — ChatGPT. This AI chatbot is a powerful tool from OpenAI that allows you to input questions and get conversational answers back

With business growth comes the need to scale up marketing efforts and client acquisition strategies. Fortunately, you’ve also got a larger budget to work with, which means you’ll have more tools and resources at your disposal. At the enterprise level, you’re surely going to have some repeat clients that you can rely on here and there. However, if you want to keep growing and continue to outpace the competition, you’re going to need to keep finding new clients, too.

Marketing and outreach are two efforts that require a lot of focus. In today’s business world, being able to successfully find new clients is all about knowing how to reach them based on the type and size of business that you have. If you’re in the mid-market category, you’re likely feeling like you’re too big for “small business” marketing efforts and still a bit small for “enterprise” marketing—what’s a mid-market business to do?

As your managed services or IT firm continues to grow, so will your need for new clients. There are a lot of different strategies that you can implement to help attract new business, but you should choose the tactics that create a comprehensive solution to get the most out of your investment. With a bigger marketing budget comes bigger opportunities for client acquisition and development, and that’s something you need to embrace if you’re going to continue to scale up in your industry and outpace the competition.