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Audio-visual company sees 50% increase in leads
Top-notch, friendly customer service makes a difference
Sales are a special challenge for small businesses in the entertainment industry. You don’t have a lot of “office time” to man the phones and recruit new clients — you’re filming, in a recording studio, editing, or promoting the work you’ve produced. The last thing you or your clients want is to have you chained to a desk, making and returning phone calls. But a business without the ability to sell is a business that doesn’t thrive: It’s as simple as that. Big recording studios might have entire sales and marketing teams dedicated to drumming up business, but your band is a little smaller. Why not do what any great artist does — add some talented back-up?
Cloverleaf Audio-Visual
Saint Paul, Minnesota
The problem
Audio-visual company needed back-up while they worked in the studio
Our solution
Streamlined customer enagagement and lead intake
Matt Grosso of Cloverleaf Audio-Visual was answering only 1 out of every 10 calls placed to his recording studio. He built a Chatbot for collecting information online so he could follow up later, but he knew there were people who called in, got no reply, and would never call back. For his growing studio, that simply wouldn’t work.
Matt knew that a virtual receptionist service was what he needed, and he reached out to several to learn more about what they offered. After speaking with a number of services, he found Smith.ai. Attracted by our competitive and transparent pricing, he signed up.
“The best part about all of this is that I know that I don't have to worry about answering the phone anymore. I feel at ease knowing that the Smith.ai team is going to handle it well.”
The effect was immediate: Matt has seen his lead intake increase by 50% since launching with Smith.ai, and hasn’t missed an incoming call thanks to our 24/7 answering service. But despite the great coverage, what he’s loved most is the thoughtful professionalism of our receptionists — they answer questions and, more importantly, ensure a great first impression to his prospective clients.
As Matt shares, “I posed as a customer one time and called our studio to see how they would handle some difficult questions. The receptionist didn't have answers for everything (which I expected), but she was honest with me and even treated me with a better customer service attitude than I would have treated a caller.”
“I love the first impression we give now,” Matt continued. Our receptionists book appointments and schedule consultations for him, so Cloverleaf can offer a big studio experience without having to invest in a huge staff. Now, instead of worrying whether he’s answering enough calls, he only worries about having enough studio time.‍
Cloverleaf Audio-Visual is a studio staffed by audio and visual arts professionals with a commitment to bringing out the creativity of the artists they work with. They give their artists’ visions form, empowering them and making a positive impact on their community.
Smith.ai is a superior 24/7 answering service for small businesses and individuals. Our virtual receptionists help you build better relationships with new and existing customers. We will help save you money and time, give your clients the personalized attention they deserve (don’t we all prefer to talk to a human), and find more qualified leads (bye-bye spam calls).
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