Maddy Martin is Smith.ai's SVPÂ of Growth. Over the last 15 years, Maddy has built her expertise and reputation in small-business communications, lead conversion, email marketing, partnerships, and SEO.
Operating expenses are a key component of a company’s balance sheet. Learn the operating expenses formula and ways to reduce these expenses with our guide.
Learn the difference between inbound vs. outbound marketing, along with the benefits and challenges so you can use these strategies to generate more brand awareness.
Learn everything you need to know about client communication, its importance, and 10 ways to master the craft so you can build a loyal client base and run a successful business.
One of the best ways to become a successful business owner is to invest in a franchise. Learn how to start a franchise business with our detailed guide.
Learn about email marketing campaigns and use these 14 email marketing templates that’ll help you earn more leads, retain business, and increase your ROI.
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