Maddy Martin

Maddy Martin is Smith.ai's SVP of Growth. Over the last 15 years, Maddy has built her expertise and reputation in small-business communications, lead conversion, email marketing, partnerships, and SEO.

Articles by Maddy Martin

13 Customer Service Metrics to Track in the AI Age

April 16, 2025
13 Customer Service Metrics to Track in the AI Age
Explore how AI transforms customer service, balancing automation with human interaction to boost engagement and efficiency in businesses.
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The Human Touch in AI Customer Service: Creating the Perfect Balance

April 16, 2025
The Human Touch in AI Customer Service: Creating the Perfect Balance
Explore how AI transforms customer service, balancing automation with human interaction to boost engagement and efficiency in businesses.
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Lead Management AI | Tools & Strategies for SMBs

April 16, 2025
Lead Management AI | Tools & Strategies for SMBs
Discover how lead management AI tools boost sales efficiency by automating tasks, prioritizing leads, and enhancing engagement for SMBs and enterprises.
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Master Customer Lifecycle Management: Avoid Losing Customers

April 16, 2025
Master Customer Lifecycle Management: Avoid Losing Customers
Discover effective strategies for customer lifecycle management, from awareness to advocacy, and drive satisfaction and loyalty in your business journey.
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Essential Construction Lead Management Strategies for Growth

April 14, 2025
Essential Construction Lead Management Strategies for Growth
Discover tech-driven strategies for construction lead management. Boost conversions and streamline communication
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How to Use Lead Capture AI: A Strategic Guide for Business Growth

April 14, 2025
How to Use Lead Capture AI: A Strategic Guide for Business Growth
Discover the best AI tools for lead capture & how they transform your business by enhancing efficiency & scoring accuracy
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How to Build Customer Loyalty in Today's Market

April 14, 2025
How to Build Customer Loyalty in Today's Market
Discover proven techniques to build customer loyalty and transform your business success. From emotional connections to tech solutions.
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What is Customer Value: Definition & Secrets to Growth

April 14, 2025
What is Customer Value: Definition & Secrets to Growth
Learn how AI transforms customer value strategies, creating personalized, innovative experiences that boost brand loyalty and profitability.
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Marketing and Customer Relations | Keys to Growth

April 14, 2025
Marketing and Customer Relations | Keys to Growth
Discover actionable strategies for enhancing customer relations, boosting loyalty, and gaining a competitive edge. Learn how to transform your business.
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How to Build Rapport With Customers | Get Clients for Life!

April 13, 2025
How to Build Rapport With Customers | Get Clients for Life!
Learn how to build rapport with customers and elevate your business. Discover powerful techniques for trust, loyalty, and lifetime client retention.
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