Sean Lund-Brown

Building an effective website is the key to success for businesses today. That includes your graphic design firm, and part of that “effective website” is going to be a well-designed and planned FAQ page. Although there are hundreds of options for Q&A that you could provide, some will likely prove to be more useful than others. In this guide, we’ll help you learn how to select the best FAQs for your website and how to provide answers that your audience will appreciate.

Marketing agencies come in all shapes, sizes, and with various business structures. The world of marketing is vast and constantly changing, which creates a situation where people often ask questions simply because they can’t keep up on their own. Of course, an FAQ page is an essential element for any website. For your marketing agency, it can be a dynamic way to connect with, educate, and create leads from your audience.

If you’re using marketing via call, text, chat, and lead form submissions, you need to be able to track and manage all the data from those campaigns. Thanks to tools like CallTrackingMetrics, you can keep tabs on everything that you’ve got going on and make sure that all your campaigns are “up to snuff”, or course-correct immediately if they’re not.

There’s definitely something to be said for bilingual customer service, no matter what region you’re in or who you think your primary demographic is. After all, the Internet has opened your business to the global landscape, and the more clients and customers you can serve, the better. Although there are several different languages you can choose from, here in the U.S., offering bilingual services for English and Spanish is usually a good choice.

If you’re looking to make the most of your marketing, keeping up with trends is a great place to start. In this article, we focus on the Small and Medium Business Trends Report from Salesforce, a leader in SaaS tools and solutions for businesses of all sizes and types. They’ve got a lot of good insight in this report about the state of business for both small and midsize operations, as well as what the future holds. This can help you plan your strategy for marketing, growth, and more.

If you’re looking to deliver the best customer service experience, offering bilingual support might be something to consider. After all, there is a growing Hispanic population in the U.S., and when you combine that with the fact that the Internet has turned every brand into a global business, it never hurts to have extra support. So, how do you professionally and politely determine peoples’ preferred languages when they call your business?

While implementing a proper digital marketing strategy is critical, tracking that strategy and your various campaigns is even more integral to your success. Fortunately, there are a lot of different tracking tools and software options today, including WhatConverts. In this guide, we’ll talk about the value of tracking performance, what tools are available, and more.

Salesforce is a leader in Software-as-a-Service (SaaS), and they provide several different solutions for businesses of all sizes and from all industries. Today, they’ve won several awards for their work, created a globally recognized brand, and are helping companies like yours develop better sales and marketing initiatives by using technology and AI. The modern small business needs to be agile and innovative, and they need to be able to navigate change to stay ahead of their competitors. Fortunately, Salesforce AppExchange has a lot of great resources.

Hair salons and other service businesses were among some of the first and most eager to adopt social media as their next marketing tool. After all, these are businesses that rely heavily on word of mouth and social sharing, so it would only make sense that it transfers to the online world. To assist you, we’ve collected a list of 10 video marketers that you can learn from to help grow your own following.

In the landscaping and gardening world, you’re used to helping things grow—but those are usually plants, not audiences. The same marketing efforts you used to get you here may not continue to work as effectively into the future. After all, consumer trends are changing and the way that people use the Internet is dictating what that means for the modern service business. That’s where video marketing and social media come into play.