Blog: Business Education

Smith.ai live chat can be set to automatically “turn on” to work around your office hours, on the weekends, and even during holiday breaks. Capture every lead, even after-hours, without needing to hire or train extra staff.

Sales outsourcing is a hot topic these days. So many companies have their own sales teams, but their efforts are limited and often don’t allow the desired results. Whether you’re on a limited budget or you are just looking for a better way to do things, outsourcing your sales could be the way to go. It eliminates inefficiencies and helps you get a competitive advantage, among many other things.

The dust has settled and the buzz has died down, and social influencers are still a relevant, useful part of your business marketing strategy. Especially for SMBs, social media influencers could be a hidden gem of lead generation if you use them appropriately. And while as many as 70% of all brands are measuring their influencer campaign returns, not many understand how to properly execute a solid influencer marketing strategy.

Some sales reps dread the initial contact. The more seasoned ones will tell you that it’s really the follow-up that deserves your attention. Lead follow-up is a pivotal part of the sales funnel. One wrong move and the lead disappears. One good move, and you’ve got a new customer for life. So, how do you err on the side of good when following up with your newly warmed leads?

In prospecting, we talk a lot about opportunities, but we’re not talking about luck, happenstance, or a random twist of fate. You have to create the opportunities for your sales team by putting in the work. That’s the entire point of outreach and prospecting. It’s a lot of work, but it’s well worth the effort.

Sales efficiency is a metric that determines how effectively a business uses its resources to make sales. Learn more about this concept in our guide.

Learn the key components and steps to build a compelling messaging strategy that connects, engages, and inspires your audience in this comprehensive guide.

Missed calls mean miss opportunities. With this calculator, see how much missing calls are costing your business.

No matter how far technology takes us, sales calls still make up a large part of outreach for businesses. In fact, a study in 2022 reported that 82% of buyers who accepted sales meetings did so after a series of interactions that began with a single cold call. Whether you’re brushing up on tips yourself or looking for inspiration to help your sales team, here are some of the top tips for handling rejection on cold sales calls.