Blog: Business Education

In today’s fast-paced business world, outsourcing is becoming second nature to many organizations. When choosing the right partners, of course, there are several factors that you need to consider. SDR outsourcing companies can provide you with access to a full team of sales development representatives (SDRs) to handle your sales outreach, inbound sales, and anything else that you need.

Even in the digital age, trade shows and in-person events are still a big part of the business. They’re also a great place to drum up some stellar leads. But how do you make sure that those leads don’t just get lost in the pile of trade show stock that you take back to the office?

For today’s busy customers, speed is everything. When you’ve got a lead on the line, the last thing they want is to wait around endlessly to hear from you. And of course, if your team can improve the speed of your follow-up, you can also spend more time and effort on other tasks that deserve your attention.

Sales follow-up is every bit as important as the initial outreach, if not more so. More than 98% of all sales leads need more than one communication with the sales rep before they are ready to buy. You will spend plenty of time on outreach, and only one of those interactions will ever be a “first” for the customer or lead.

Automation is everywhere these days, especially in the world of sales. Companies are looking at different ways of doing things to streamline their efforts and sales automation tools are quickly filing in to take their place in the sales funnel and elsewhere throughout the business. Of course, you can’t automate everything. There’s still a definite need for people in your business.

A customer journey map visually represents a customer's complete experience with a product, service, or brand. Learn to create, apply, and optimize it for better customer experiences.

Discover the importance of having a sales call plan and unlock the steps to craft an impactful plan of your own using our free downloadable template.

Call answer rates are a big metric in customer service and call centers. Businesses need to answer calls and make sure people are getting what they need. However, even with the best strategies, there are some instances where calls still slip through the cracks. Technology is great, but it also comes with its potential barriers, including the fact that your low call answer rates might be your carrier’s fault.

When it comes to sales leads, how you manage them is as important as how you acquire them, if not even more so. A sales lead management system will help you create a process for finding and fielding leads, helping prospects move through the sales funnel, and making sure that every single lead is maximized.